The rise of a raucous hayseed named Lonesome Rhodes from itinerant Ozark guitar picker to local media rabble-rouser to TV superstar and political king-maker. Marcia Jeffries is the innocent Sarah Lawrence girl who discovers the great man in a back-country jail and is the first to fall under his spell.
Archie Lee Meighan is a failing cotton gin owner who is married to Baby Doll, a 19-year old childlike beauty whose father arranged the marriage for financial reasons. As Archie awaits the arrival of Baby Doll's 20th birthday, the day that they are supposed to consummate their marriage, he faces interference from business rival Silva Vacarro, who plots to seduce Baby Doll away from Meighan.
