Beau Comme une Image

The leading consumers of medicines on the planet, are the French really sicker than the rest of humanity? Or are there other explanations for this bulimia? By mixing in-depth interviews and plasticine animations, this documentary takes viewers on a journey through the drug. Materialized by the setting of a town, Pharmacy, this walk goes through all the stages. From clinical trials to marketing, from therapeutic evaluation to price setting, from marketing hype to the side effects suffered - at the end of the chain - by patients, public authorities and the pharmaceutical industry are questioned without question. detours on their responsibilities.

They are everywhere. At home, in the canteen, in restaurants, processed foods fill our plates. Overcome by obesity, diabetes, heart disease, taste dulled by the easy and artificial flavors of gastronomy, the population no longer has a choice. For fifty years, the agri-food industry has been at our table. And she stuffs herself. Indulgence or complacency with regard to this takeover, the authorities only exercise limited and a posteriori control over this mountain of foodstuffs that are too fatty, too sweet, too salty. Unlike the good recipes of our grandmothers, inspection in the back kitchens of these feeders.